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Marketing Executive / Senior Marketing Executive

jurong east

Job Responsibilities: Digital Marketing

Develop digital marketing strategies and support the execution aligned with the brand’s strategic direction and guidelines of the different business units

Coordinate social media marketing as an integrated component of the overall organizational marketing strategy

Create, curate, and maintain the digital presences of all business units

Ensure that all websites are optimized via SEO best practices

Marketing

Plan, develop and execute marketing strategies

Monitor the progress of campaigns using pre-defined metrics and measure the effectiveness of performance

Coordinate with operations and vendors to develop marketing activities and communications plan

Conduct market & consumer research and analysis to evaluate trends, brand awareness, and competition

Derive insights from research results to adjust branding and marketing strategies effectively to meet changing market and competitive conditions.

Write copy for diverse marketing distributions (brochures, posters, website material etc.)

Design marketing collaterals (in-store and OOH)

Community Engagement

Organise and assist in the execution of events & promotional activities, product launches

Liaise with strategic partners, sponsors and external vendors

Develop membership engagement strategies in line with organizational objectives

Support ad-hoc campaigns/ KOL campaign

Job Requirements:

Possess at least a Diploma or Degree in Marketing, Communications, or equivalent

Experience in Marketing, preferably in the Retail and/or F&B Industry.

Has experience in developing and implementing marketing strategies

Exhibit sound knowledge of strategic planning principles and marketing best practices

Be able to think out of the box, enjoy coming up with creative ideas and solutions

Be proficient in Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Display a high level of proficiency in designing and running Google ad campaigns and social marketing campaigns

Display a positive working attitude and excellent interpersonal skills

Possess strong organizational and time-management abilities

Has good presentation and strong communication skills (written and spoken)

Has good copy-writing and proof-reading skills

Able to manage own work without strict supervision, prioritize tasks and manage stakeholder expectations

Knowledge/ interest in plants and landscaping would be an advantage

Knowledge/ experience of OOH advertising is a plus

Working day(s) & Timing:

Monday - Friday: 9am - 6pm

Saturday: 9am - 1pm

Job Types: Full-time, Permanent

Summary of role requirements: Looking for candidates available to work: Monday: Morning, Afternoon

Tuesday: Morning, Afternoon

Wednesday: Morning, Afternoon

Thursday: Morning, Afternoon

Friday: Morning, Afternoon

Saturday: Morning

1 year of relevant work experience required for this role

Working rights required for this role

Expected start date for role: 01 May 2024

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Marketing Executive / Senior Marketing Executive jobs in jurong east

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